


In Indonesia, Football has become a Political Billboard…
From the pitch to the polls! In recent years, many politicians have used the sport and its following as a tool to boost their popularity and win elections.

Embracing Pop Culture
I believe, football should be like this; dynamic, critical (via implicit messages) and always able to follow the trends of society, we may see new fans crossing paths and interested in football.

Learn from the digitally literate Baller, Marc Klok
“I manage all my social media myself. Starting from ideas, writing captions to upload them into the content.”

Bali United’s #kemBALI: An immature social media campaign
Speaking of Bali United’s #kemBALI, we are all apparently just too high to set our expectation.

Liga 1 Digital Overview: Struggling during a pandemic
With the expectation of Liga 1 will roll in October 2020, we expect that the hype will be raised up around August 2020 and juice up the social media again.